Welcome to ABCofmarketing.com. It is a free reference website for students as well as the teachers of management.

I am Gaganjeet Singh Dhillon, a marketing enthusiast with a Master’s degree in Marketing. I have years of experience working in the corporate world and non-organized sector at different levels. Apart from marketing, my interests have landed me in the Human Resources field as well. The management gurus have been predicting that various departments in an organization should work in collaboration for success of each of these departments and the organization. You will learn this in this website.

Formed in 2016, ABCofmarketing.com is an initiative to introduce the marketing subject and its various aspects in an easy-to-understand language and format. The topics are written keeping in mind that the student is new to the subject.

As Marketing is a continuously evolving subject, with marketing strategies having gone through enormous changes in the last century, I ensure to update the website on a regular basis with the latest trends and examples from the business world.

The main feature of this website is its compact structure covering all the necessary topics keeping in mind that it will be accessed by students. The step-by-step introduction of topics with examples and figures helps in clear understanding of the concepts. This website will also help the teachers of management to facilitate learning.

If you would like to reference this site in your work, such as your Management Project, please use the information below.

Website: https://abcofmarketing.com/

Publishing date: Date the website was accessed